Channel Relationships: Lessons from Tom Sawyer


In this interactive webinar, you’ll learn how sales professionals are nurturing channel relationships to help themselves exceed their sales goals. Our guest co-presenters are Chris Doggett, VP of North America Channel Sales at Kaspersky Lab, and Diane Krakora, CEO of PartnerPath.

Core topics include:

– What it means “to partner” with a company, and how is that different from being a direct sales rep.
– What channel partners care about and how you align your goals with their expectations.
– How to segment, develop and grow partners in your territory.
– Driving the right channel partner behaviors
– Developing effective channel incentives
– Managing and measuring channel partner performance

Ad Reference ID: 1334fc0d461eca9f

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  • Listed by: NETSEA
  • Member Since: April 17, 2011

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