$99.00

Get ROI From Your Trade Show Giveaway – On Demand

Description


Promocode: 4c3e87c0

Promotional products are not just trinkets and trash

We’ve all seen trade show displays that look like retail counters filled with items that have nothing to do with the exhibiting company. We’ve also left shows with bags full of free stuff; pens, memory sticks, hand sanitizers, luggage tags and so on… with no recollection of the exhibitor who gave it to us. With experiences like these some exhibitors have come to the conclusion that giveaways are a waste of money while others, when seeing their neighbors giving stuff away, consider them a necessary evil. With a finite trade show budget, you must ensure that every investment you make in your trade show program results in a positive return. To ensure that your promotional products impact your show’s bottom line, you must select the right giveaways and develop the right strategy for distributing them.

Barry Siskind, author of the best-seller Powerful Exhibit Marketing and international speaker and Fortune 500 consultant, helps business owners and corporations ensure their promotional products add value to their exhibit. He teaches the tools you need to ensure that your promotional products impact your show’s bottom line.

During this webinar you will learn:
• The inherent value in promotional products
• The key factors to consider when choosing the right give away
• When to use your giveaways and other collateral materials to approach and disengage from a booth visitor
• Give your promotional products and other collateral materials memorability
• How to use promotional products to generate future business

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