Social Customer Care: Strategy, Tools and ROI


Did you know that 66% of consumers want the companies with which they interact to increase usages of social media for customer service?

Your customers demand the ability to reach you when and how they want—which is increasingly becoming via social media tools including Facebook and Twitter. Visionaries such as Comcast, Southwest Airlines and Zappos have led the way in social media support, which has becoming a necessary business tool. If you haven’t developed a social customer support strategy, you could be losing customers to your competitors.

Learn best practices for developing a social customer care strategy and actionable steps to help determine social customer ROI via an upcoming webinar, “Social Customer Care: Strategy, Tools and ROI”. VIPdesk’s Director of Social Media Liat Myers will present this complimentary, hour-long webinar on Wednesday December 8 at 1:00 p.m. ET.

This Webinar will cover the following:
• Development of a social customer strategy
• Measuring ROI and defining key metrics specific to your organization
• Importance of real-time and authentic customer engagement
• Importance of finding and rewarding influencers and brand advocates
• Tools for managing, monitoring and responding to your customers via social media
• Development of corporate social media policies and adherence to FTC Guidelines
• Real-life examples of brands that have successfully deployed a social customer care strategy

Space in this informational Webinar is limited to the first 100 registrants, so reserve your seat today!

You can reserve your seat online at

For more information, email or call 703-837-3507.

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